Raptors All-Star DeMar DeRozan to Launch New Literacy Program in Toronto
Toronto, ON (February 6, 2014) – Indigo (TSX: IDG), Canada’s largest purveyor of books and creative inspiration, is pleased to welcome Toronto Raptors’ All-Star DeMar DeRozan and fiancé Kiara Morrison to Indigo Eaton Centre in Toronto as they announce the launch of the DeMar DeRozan All Star Book Program, in partnership with The BIGA Picture, First Book Canada and the Indigo Love of Reading Foundation. The program will donate over 3,000 books to ten grade five classes from ten schools in low income areas of Toronto.
Who: DeMar DeRozan All-Star for the Toronto Raptors & fiancé Kiara Morrison
What: To mark the launch of the DeMar DeRozan All Star Book Program will distribute more than 3,000 books to ten schools in low income areas of Toronto through a partnership between DeRozan and fiancé Kiara Morrison, The BIGA Picture, First Book Canada and the Indigo Love of Reading Foundation.
When: Tuesday, Feb. 11, 3:00-4:00 p.m.
Where: Indigo Eaton Centre, 220 Yonge Street, Toronto, ON, M5B 2H1
Media Check-in Details:
Arrive: 2:30 PM
Start: 3:00 PM
Please contact Alex Thomson, Public Relations, Indigo for further information and access.
Manager, Public Relations